Tag: not-for-profit

MASH Wins Environment Victoria Award

MASH Wins environmental award

We Push Buttons is the digital partner of MASH (the campaign for More Australian Solar Homes) and we were proud to support Jo Kaptein and the MASH team, who were one of six community groups and individuals from around the state to be recognised by Environment Victoria last week for their outstanding contribution the environment.



“The 2018 Community Environment Recognition Award recipients are all leaders in their communities. We wanted to recognise MASH for repowering central Victoria with over one thousand solar installations and for their dynamic community engagement. Mark Wakeham, CEO of Environment Victoria

The community solar bulk-buy for households in central Victoria project has gone from strength to strength since its launch in 2014.  MASH has taken orders for over 1,150 solar systems with around 20,000 panels installed resulting in around 8,400 tonnes of CO2 emissions being cut each year.  MASH households, as a group, are saving around $1M off their electricity bills each year.  In addition, MASH is creating local jobs with three local installation companies currently working full-time on MASH installations, as well as around six local people working on a part-time or casual basis on project management and administration.

“MASH has raised over $70,000 for free solar for community groups and schools since we started.  We’re delighted to have been recognised by Environment Victoria.  We couldn’t have achievement these results without the support of so many people and organisations. Thank you to everyone who’s been part of our story.” Jo Kaptein, manager of the MASH community solar bulk-buy.

The MASH solar bulk-buy is available in the Mount Alexander Shire, Macedon Ranges Shire and City of Greater Bendigo. MASH’s sister bulk-buy – the Hepburn Solar Bulk-Buy – is available in the Hepburn Shire. MASH will shortly be launched in new regions across central Victoria starting with Swan Hill.

For more information about MASH and to request a quote, visit mash.org.au or, if you are in the Hepburn Shire, visit mash.org.au/hepburn.

What Makes a Good Community Directory?

What Makes a Good Community Directory?

A lot of municipal councils are building community directories into their budget, some of them are quite good, comprehensive and easy to navigate and some are visually messy and confusing to use.

An online directory is a convenient place to search for services, and community groups, and most people hop online for quick access to information these days. It makes sense to have a localised directory based on the needs of your citizens.

A good directory is a knowledge hub that builds connectedness between residents, community groups and services within that society. It empowers community engagement and charts community assets and resources in an online noticeboard that is of benefit to everyone.

What makes a good community directory?

Start with an engaging home page with a short introductory paragraph about the directory and the community it serves.

It should provide free public access to collated quality information, listing all services and community groups in a one stop shop, preferably with consistent and attractive page layouts. Quality images are a bonus.

Your directory should build on the most basic functions for a simple user experience with a straight forward easy to navigate interface, accommodating all community members, even those with limited internet experience. It needs a simple, readable and obvious search and filter bar at the top of the site so users can search by category, organisation or key word to find everything from small volunteer groups to large service organisations. There should be links to useful services per category.

For listings, you need a simple membership form to sign up online at the front end of the directory. Members should be able to submit their information for free and easily manage their profile via their login details. The membership form should provide fields that list name, contact details including address, opening times, listing category and a brief description with links to website, Facebook, Instagram, LinkedIn and Twitter accounts.

Each entry needs a small introductory profile, who they service, the areas they service, whether there is disability access and a list of key words. You could get fancy by having an add to favourites button so users can bookmark their most accessed services.

Maximum usability

To maximise usability, email addresses can be rendered as a hyperlink that will generate a new email message for enquiries. Phone numbers can also be rendered to facilitate a click to call on mobile devices and websites can be hyperlinked to open in a new window in the browser. Address information can be rendered as a map and/or as a hyperlink that would allow the address to be viewed in Google Maps (preferably in an external window in the browser).


Directories are built to grow and therefore are scalable, expanding with new listings and information as needed. It should be able to be done inhouse by admin staff rather than outsourced to expensive web developers who charge by the hour to do minor updates.


A good SEO strategy will strengthen your directory, keeping up to date with keyword research and ranking high with search engines. This will increase traffic to the directory thus contributing to the connectivity of your community.


A centralised calendar of events can be incorporated into the directory so members can enter events, course dates, council meetings and announcements, and the public can stay informed of happenings and increasing participation rates.

Here’s a few of our favourite directories (click on the image to follow through to the directory):

How to use Pozible, Australia’s Crowdfunding Platform


Getting it right is Pozible!

Pop onto Pozible and scroll through past successes, and you’ll find projects spanning everything from the arts to animal and human welfare. Artists, innovators, educators and community and environmental groups have all benefited from successful Pozible campaigns: the diversity of excellent projects on offer is a testament to the strength of the platform, the growing audience base, and the passionate individuals and groups launching savvy projects. It may look like the only limitation to a Pozible project is your imagination, but there are a few things you need to know before you dive in and start a project of your own.


Pozible Do’s:

  • all Pozible projects must have clearly defined outcomes, timeframes and goals. For example, you can raise money for your favourite charity, but you can’t run an ongoing appeal. Your campaign must run for a set time and have clear outcomes
  • your project must fit into one of the following Pozible categories: Art, Comics/Graphic Novels, Community, Design, Event, Fashion, Film, Food, Game, Music, Journalism, Performance, Photography, Technology, Video, Writing, Craft
  • you must be over 18 and supply an internationally recognised form of ID (passport or licence). You must also be able to supply a residential address, phone number and bank account
  • your intereactions with the Pozible community must be constructive. Make sure all messaging is quick and courteous
  • you must ensure you do not break any copyright or intellectual property laws

Pozible Dont’s:

  • offering sexually explicit material or services as rewards is prohibited on Pozible
  • selling shares, raising investment funds and providing any type of direct financial reward or incentive is prohibited
  • gambling services are prohibited
  • illegal items such as weapons, medications or illicit drugs cannot be offered as rewards
  • if you wish to use alcohol as a reward, you must check the liquor act in your state/country to ensure you are not breaking the law
  • obscene or abusive posts will be deleted and your account may be suspended

So, you’ve got your head around the guidelines, what next? Your audience will want to know why you are running your campaign and why they should get involved, so start preparing ahead of time. Do your research, test your audience, prepare your campaign video and give some serious thought to your rewards. Rewards are always better when they have a personal or exclusive touch – small artworks if you are an artist; after-party tickets or premiere tickets if you are a film-maker. Remember, Pozible is more than just a platform to raise money for your project.

By the end of your campaign, your idea will have been tested on the public, and they will have let you know if it is a good one!

Here’s some similar Crowdfunding websites to Pozible:

  • Mighty Cause: (formerly Razoo) for “people who want to make generosity a part of everyday life”. Over 14,000 nonprofits have used this platform
  • Causes: for people who want to change the world – categories vary from disaster relief to human rights.
  • Kickstarter: any organisation or individual can use this site to finance an event or project.
  • Indiegogo: an international crowdfunding site for creative ventures, charities and non-profit organizations.

When you are considering a crowdfunding platform, think about:

  • Ease of use: is it easy to set up your page? Do you need specialist skills to make your page look amazing?
  • Payment processing: what payment methods are available and how long will it take for donations to be deposited to your nominated account?
  • Social Networking: is it easy to link your campaign to Twitter, Facebook, Instagram and You Tube?
  • Visibility: choose a well-established site with a high volume of traffic.
  • Payment: If you don’t hit your target do you still receive the money you raised? With some platforms if you don’t hit your target $ amount you don’t get any payment.