Photographers: 7 Great Logo Examples
The vast majority of photographers are soloists.
They live and die on their reputation.
Therefore photographers more than most need to present a stylish, artistic approach to all their corporate branding. Everything from logos to brochures, websites, and even business cards need to portray their personal branding.
If you’re a wedding photographer you will probably want a lot of white space with soft romantic colors, if you’re a sports photographer you may want loud, bold colors, if you’re a music photographer you may want a lot of black in your designs so you can showcase your photos better.
All these things need to be well thought out before you go to print or the web.
I thought I would showcase the logos of some very successful photographers and their great logos.
Peter Lik is one of the most famous Landscape Photographers in the world with galleries littered across the globe. He has used a simple black-and-white logo of his surname.
Why? Because he can.
Cornelia Adams CA1 CA2 is an agency that represents major photographers whose works appear as editorials throughout the magazine world. Cornelia Adams’ agency has been around for 20 years and the photographers she has on her books have taken some of the most famous photographs ever seen in magazines.
Talk about niche photography- Vey is a Dog Photographer from Seattle who travels the world taking photos of people’s pooches.
Her logo captures the essence of two dogs in a beautiful black and white logo.
Daniel Moyer is a creative photojournalist and wedding photographer based in Pennsylvania.
His logo uses three colors with great success. Reminiscent of 1950s advertisements the logo creates an impression of a manly, outdoorsy type.
Japanese Photo Festival. The Japanese Zen of their flag merging with a camera is quintessential Japanese minimalist art. There’s no doubt where this photo-fest is happening.
Click Chicks Photography based in Los Angeles is a wedding and event photography studio that has used a nice motif of birds and flowing traditional writing to create a fun, yet classy logo that sums up what they do.
Finding great logo designs from photographers was a lot harder than I initially thought. The vast majority of successful photographers either don’t have a logo as such or it is simply their name in a bold font. If you are an up-and-coming photographer there really isn’t any reason why you shouldn’t spend some time (and maybe a little money) or getting a personalised logo to set yourself apart from the crowd.
In these days of hyper-competitiveness- it might just be enough to get future clients over the line.