How to use Pozible, Australia’s Crowdfunding Platform

Getting it right is Pozible!

Pop onto Pozible and scroll through past successes, and you’ll find projects spanning everything from the arts to animal and human welfare. Artists, innovators, educators and community and environmental groups have all benefited from successful Pozible campaigns: the diversity of excellent projects on offer is a testament to the strength of the platform, the growing audience base, and the passionate individuals and groups launching savvy projects. It may look like the only limitation to a Pozible project is your imagination, but there are a few things you need to know before you dive in and start a project of your own.

pozible-logo

Pozible Do’s:

  • all Pozible projects must have clearly defined outcomes, timeframes and goals. For example, you can raise money for your favourite charity, but you can’t run an ongoing appeal. Your campaign must run for a set time and have clear outcomes
  • your project must fit into one of the following Pozible categories: Art, Comics/Graphic Novels, Community, Design, Event, Fashion, Film, Food, Game, Music, Journalism, Performance, Photography, Technology, Video, Writing, Craft
  • you must be over 18 and supply an internationally recognised form of ID (passport or licence). You must also be able to supply a residential address, phone number and bank account
  • your intereactions with the Pozible community must be constructive. Make sure all messaging is quick and courteous
  • you must ensure you do not break any copyright or intellectual property laws

Pozible Dont’s:

  • offering sexually explicit material or services as rewards is prohibited on Pozible
  • selling shares, raising investment funds and providing any type of direct financial reward or incentive is prohibited
  • gambling services are prohibited
  • illegal items such as weapons, medications or illicit drugs cannot be offered as rewards
  • if you wish to use alcohol as a reward, you must check the liquor act in your state/country to ensure you are not breaking the law
  • obscene or abusive posts will be deleted and your account may be suspended

So, you’ve got your head around the guidelines, what next? Your audience will want to know why you are running your campaign and why they should get involved, so start preparing ahead of time. Do your research, test your audience, prepare your campaign video and give some serious thought to your rewards. Rewards are always better when they have a personal or exclusive touch – small artworks if you are an artist; after-party tickets or premiere tickets if you are a film-maker. Remember, Pozible is more than just a platform to raise money for your project.

By the end of your campaign, your idea will have been tested on the public, and they will have let you know if it is a good one!

Here’s some similar Crowdfunding websites to Pozible:

  • Mighty Cause: (formerly Razoo) for “people who want to make generosity a part of everyday life”. Over 14,000 nonprofits have used this platform
  • Causes: for people who want to change the world – categories vary from disaster relief to human rights.
  • Kickstarter: any organisation or individual can use this site to finance an event or project.
  • Indiegogo: an international crowdfunding site for creative ventures, charities and non-profit organizations.

When you are considering a crowdfunding platform, think about:

  • Ease of use: is it easy to set up your page? Do you need specialist skills to make your page look amazing?
  • Payment processing: what payment methods are available and how long will it take for donations to be deposited to your nominated account?
  • Social Networking: is it easy to link your campaign to Twitter, Facebook, Instagram and You Tube?
  • Visibility: choose a well-established site with a high volume of traffic.
  • Payment: If you don’t hit your target do you still receive the money you raised? With some platforms if you don’t hit your target $ amount you don’t get any payment.
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