Professional Presentation

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Just because you’re not in the corporate world, doesn’t mean you should be anything less than professional.

Every single scrap of paper that leaves your office should have your logo on it. Envelopes, letters, emails, invoices, business cards– everything. These are amazingly effective ways of promoting your business – but for whatever reason many small companies don’t bother.

Have you ever received a hand written invoice from a tradesman? Subconsciously no matter how good a job he’s done, chances are you think he’s a one man show (and you’re probably right).

Present yourself as professionally as possible and people will take you seriously (and be willing to pay more for your services).

A case in point- a carpenter decided to appear professional. When quoting on jobs instead of wearing overalls, he dressed smartly and all quotes are delivered on official letterhead with a copy emailed as a pdf.

Everyone takes him more seriously and one year on he charges 30% above market rates, and gets it.

If it works for him, why wouldn’t it work in your business?

Inspiration - 22 Nov 2010 - by Rob Jennings

About Rob Jennings

When he found himself embroiled in a conversation with someone talking about their ‘customer-centric core competencies’ he realised it was time to create a Web Design Agency that was less about self promoting buzz-words and more about people and giving them the tools to understand the web.

The idea behind We Push Buttons was to create an environment where business owners can learn about building their organisation, whether it be with an outstanding website, SEO or any other marketing ideas. Coming from the art industry and online retail background he knows first hand the needs of growing a business in a tough environment.