March 2012

How to use Excel in your art business

Using Excel in your arts administration: Arts Administration - for many artists it’s the side of their practice they’d rather not think about, but in our economic culture it’s an integral aspect of any successful Art Business. Luckily with the advent of technology, we have tools at our disposal that can help us manage this…

Castlemaine Artist: Ben Laycock

Castlemaine Artist: Ben Laycock Think infamous artists in Castlemaine and immediately Ben Laycock comes to mind. Born with a paintbrush in his mouth, Ben has been a colourful member of this great arts community for close to two decades. But when I had the opportunity to interview him I didn't know where to start. His…

The Four Big Internet Marketing Tips

Internet Marketing Tips & how they can work for you: What should I use to communicate with my clients? RSS, Emails, Twitter or Facebook? We are bombarded these days with the message that we must utilise new technologies to maintain communication with our clients. It’s all about staying in touch so that our clients don’t…
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